Bring Your Zombie Business to Life

Has Your Business Entered Zombie Land?

There are a number of movies and television shows today that deal with the issues of zombies, or the undead. While this is, of course, fantasy,Businessman manipulation there are unfortunately a large number of companies that operate daily in a zombie-like state.

Understanding the Situation: How did you become a Zombie Business?

These businesses are like the undead in that they continue to make sales and pay their bills, but they aren’t growing and barely get by each payday. Other signs of a walking dead operation include:

  • A lack of any effective marketing
  • Lack of growth goals
  • Few, if any, new customers
  • An outdated or broken website
  • Ignoring advice
  • A lack of adequate financials and accounting systems
  • Low employee morale and high turnover

The reality for many of these firms is that they will eventually run out of even the few customers they have and shut their doors. One of the saddest scenes you can see it to walk up to a formally vibrant business and find it closed, a sign on the door that it has closed and is no longer in operation.

Finding the Cure

If your business seems to have hit a wall, it’s time to take a hard look at the reasons you can’t seem to grow and are losing ground in your market. On the other hand, it is often difficult for the business owner to take that hard look in the mirror and understand how they got where they are. It is even difficult for many to recognize the seriousness of their situation.

Whether new competition has entered the market, the local demographics have changed, or any of a number of other factors arises to negatively impact your business, it often takes dramatic action to change your direction. Unfortunately, if you are still able to make even a moderate income, it is easy to just continue in that zombie mode, waiting until it is too late to make necessary changes.

When you find yourself in such a situation, it is often much wiser to take one of two steps. You might liquidate the business and Everything Must Go Boxes Overstock Inventory Store Closing Salespend your time at another job where you will make more money without the challenges and risks of continuing to run a dying business. On the other hand, you can wake up to the situation and decide to tackle the issue head on.

Many people find it extremely helpful to bring in fresh eyes and attitudes to help in a turnaround, providing an objective assessment of a business’s condition. For many, hiring a business coach is the first step to a new path of growth and profitability. When you take the time to work with someone who is committed to your survival and success, you receive the benefit of extensive knowledge and insights.Growth - Business Concept

If you feel your current situation is something like the plot of a late-nite show, wake up and turn to a coach who can help you bring new vitality and a bright future to your operations.Thom Torode is a NJ based Professional Executive & Business Coach. He has owned over 5 different businesses and is currently the Managing Director for Sunrise Business Advisors. Thom’s expertise includes working with those business owners who have plateaued getting them unstuck and back in growth mode. Additionally, Thom works with both franchisees and franchisors in helping them develop their leadership. Thom is also Director Consultant with BNI. When not helping business owners and their teams create the business and lives they want and need, he can be found following his kids activities.Coaching!
In addition to being a Certified Business & Executive Coach, Thom is also a Certified Franchise Business & Leadership Coach, as well as Certified Guerrilla Marketing Coach and Trainer. Our philosophy is to provide coaching, mentoring, and advisory services to help business owners achieve the businesses, the teams and the lives that they’ve always dreamed of having. We accomplish this through a tried and proven process of learning and understanding your needs and we’ve always achieved high marks with our valued clients.

Essential Tips for Hiring Great Employees

Hiring Great Employees for your Franchise business –  A Very Effective way to Create Consistent Results.

All business owners face the ongoing dilemma of hiring and maintaining a staff of effective employees. This problem is especially well known to franchise business owners, who face the consistent requirement of filling a team of intelligent individuals who work well together.

Businesswoman At Office

The task of hiring great employees is, unfortunately, easier said than done. What manager or business owner hasn’t faced the problem of hiring on a new candidate, only to find that they just aren’t “cutting it” despite the extensive experience on their resume, and the excellent references provided? While job applications, background and reference checks all provide keen insight into the nature of the candidate, this ultimately doesn’t provide the valuable data you need to determine how well the employee will work with your team.

Every hiring manager is looking for a common set of traits in their ideal candidate. They want someone who fits in with company culture, can be easily (and quickly) trained in the job at hand, has a great personality, and is reliable. If finding these elusive candidates seems like a chore that will never end, you have came to the right place for advice.

Let us share with you some of the inside tips and tricks for finding great candidates. Read on and we will also let you in on our secret tip for making sure you are screening candidates so effectively, you only have to interview the best.

Hiring Tip #1:

Make your job ad appealing to someone who wants to work for the right employer, and not just any employer. Humanize yourself and your business, and be honest about what you are looking for in an employee. List out the exact qualifications someone must meet in order to be hired, as well as some “nice to haves”. This lets job seekers know you mean business.

Hiring Tip #2:

Make sure you place your ad in places where it will be seen by the best candidates possible. Don’t just post it on your local free bulletin board, use several different sources – even though these may charge fees, it is worth the investment.

Hiring Tip #3:

Let unworthy candidates “de-select” themselves from the hiring process. Why spend time screening and interviewing candidates who were not the right material? For example, at Sunrise Business Advisors, we have perfected what we refer to as the “4-Hour Hiring Process”. This process is designed to gather the best candidates as quickly as possible. For business owners, the old adage “time is money” rings true, and the less time spent wasted on the hiring process the more efficient your business will run.

Contact us for more information on our hiring and candidate de-selection process. Our friendly staff will be happy to answer your questions, and help you determine the best hiring and interview process for your business needs and goals.

Thom Torode is a NJ based Executive & Business Coach. He has owned over 5 different businesses and is currently the Managing Director for Sunrise Business Advisors. Thom’s expertise includes working with those business owners who have plateaued getting them unstuck and back in growth mode. Additionally Thom works with both franchisees and franchisors in helping them develop their leadership. Thom is also Director Consultant with BNI. When not helping business owners and their teams create the business and lives they want and need, he can be found following his kids activities.

Going Lean

July Business Tip: Going Lean

A lean program actively manages operational efficiency, which causes a chain reaction of business benefits. Efficiency promotes safety, saves time, controls costs, and ensures quality. Quality translates into high customer satisfaction. Customer satisfaction is directly connected to revenues. Safety is implicit in turnover cost management. And, of course, revenues and cost control are the components of profit margin. So, the operational and financial benefits of implementing lean practices throughout all business units are pervasive, including in administrative offices, sales, forecasting, and others in which lean policies are too often not recognized as applicable. A lean policy extends far beyond dictating periodic clean-outs. It’s a way of doing business—every day. There are multiple excellent models for lean operations. ISO provides guidelines. Universities teach “5S” structures in business courses (sort, systematize, shine, standardize, and sustain). The various versions of lean programs have key principles in common.

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Success by Going Lean

A) Organization

Whether it’s called systematizing or just straightening up, getting organized cannot be overestimated. It really is the first fundamental for a quality operation. Some talented business managers imagine themselves as intellectually exempt from need to operate in an organized environment. Such attitudes fail to inspire confidence of customers, guests, inspectors, supervisors, and subordinates in the professionalism of the organization and have a generally corrosive effect on a positive business atmosphere. Further, until one has functioned in a well-ordered system, he/she cannot meaningfully predict how much improved his/her personal performance would be over time.

B) Controls

Remove obstacles that inhibit the smoothest flow of movement as employees conduct processes, whether in manufacturing production or office processes. Rearrange machinery and furniture that cause unnecessary steps. Archive unused paper files. Eliminate or reorganize electronic files that cause employees to search drives excessively. Implement inventory control methods so that new stock is purchased only when the supply level of a particular item drops to a specified level. Revise workflow processes to cut unnecessary peripheral distractions or tasks. Arrange schedules so that work of like-types or along the same routes is performed by the same employee, where practical. Reducing minutes and seconds wasted by all employees daily adds up to a staggering amount of time savings that can be used to increase productivity.

C) Maintenance

Establish self-monitoring systems. Hold all employees accountable for maintaining their piece of the lean program. Support this policy with routine assessments by management. Inspections may seem extreme to employees who are unfamiliar with lean systems. However, when a lean program is structured under a simple ABC structure, as above, most employees can be successfully helped to understand the necessity of managing operational efficiency and will grow to appreciate the significance of the professional benefits of working in a lean environment.

Think about how these processes can make an impact on your organization going lean.  When you ready to learn how to implement these strategies in your business contact us for your Business Assessment Review.

Thom Torode is a NJ based Executive & Business Coach.

He has owned over 5 different businesses and is currently the Managing Director for Sunrise Business Advisors. Thom’s expertise includes working with those business owners who have getting them unstuck and back in growth mode. Additionally Thom works with both franchisees and franchisors in helping them develop their leadership. Thom is also Director Consultant with BNI. When not helping business owners and their teams create the business and lives they want and need, he can be found following his kids activities.

June Business Tip: Time Management

Welcome to our June Business Tip: Time Management!

Time Management ConceptA popular self-help book, focused on improving time management skills, Eat That Frog, explains the importance of getting your biggest, most important tasks done early in the day. indexBrian Tracy uses the analogy of eating a frog to help readers understand the logic behind prioritizing ones tasks. Brian explains that, if you eat a live frog first thing in the morning, you can go throughout your day with the satisfaction of knowing that eating that frog is probably the worst thing that will happen to you all day long.

The “frog” in the above analogy is your most important task that you must get done. Alternatively, this could be the one task that you are dreading and procrastinating on doing. Instead of postponing these dreadful tasks, you can complete the task, get it out of the way and know that you have made a positive impact on your day.

This can be considered a personal challenge to anyone who procrastinates and puts off tasks till the end of the day. Improving this skill won’t come easily, but through repetition and daily practice you can lock this into your subconscious mind and make this learned behavior second nature to you.

This will help you achieve higher levels of productivity and performance, and these benefits will be lifelong skills you have attained, allowing you to live a more organized and less stressful life. In fact, you will get an endorphin rush after successfully completing your tasks, which will in turn help you feel more positive, personable, creative and confident. These mood boosters will then help you continue down the path of increased productivity.

To begin getting into this habit, think of the three D’s of habit formation. These “D’s” are Decision, Discipline and Determination. We must first decide to improve our time management skills by making a conscious effort to complete our tasks – this is the first “D”; decision. We then must have the discipline needed to practice these skills every day. As we become more disciplined, we will need to work on our determination. In order to make this a permanent part of your lifestyle, you will need determination to bring these habits into life.

Remember, your brain is a muscle – and like other muscles in your body, it can learn to perform a daily set of tasks or ritual. This is the process of positive habit formation. With the three D’s behind you, you can learn to eat that frog and improve your time management skills.

Powerful Leadership Questions

3 D’s of Habits

Thom Torode is an Executive & Business Coach based in New Jersey. He has owned multiple different types of businesses and is currently the Managing Director for Sunrise Business Advisors.  Additionally Thom is a Director Consultant in the middle NJ region of BNI. When not helping business owners and their teams create the business and lives they want and need, he can be found following his kids activities.

Inspiring Greatness…Developing Success

Key Habits of Resilient People

Resilient people all have one thing in common,

they have the ability to bounce back from their failures and avoid getting discouraged as much as possible. Resilient people are often thought of as those lucky individuals who managed to “make it” in life. But what is it about these people who have this talent or ability to get what they want out of life and their careers?

It turns out that the most successful people, in terms of achievements and attaining their goals, all share resilience as a defining trait. Resilience is what prompts these individuals to pick themselves up, brush themselves off and continue down the path regardless of the adversity they face. Adapting to life’s difficulties and learning how to quickly overcome them, allows you to maintain a consistent state of motivation and stay on track.

How do resilient people handle life’s ups and downs to keep a positive and focused mindset? Here are key habits resilient people maintain that differentiate them from the rest:

Resilient people have learned to mute the negative voice and tune in to a positive one: All of us have a little self doubt now and again, but to it takes practice and perseverance to ignore that voice and move forward despite your feelings of doubt.

Individuals perceived as resilient are comfortable with the unknown: Many of us stay in our comfort zone, afraid to move out and take risks. If you become comfortable with the unknown, and remain flexible to what comes your way, you can overcome adversity and achieve more than you thought you were capable of. In addition, they have the ability to accept the fact that they do not have all the answers, and may never have all the answers. When we are unsure about certain things, we tend to look at these situations more emotionally, or from a standpoint of fear. The trick is to become courageous and “let go” of your doubts. If you never let go, there will always be doubts and fears holding you back.

resilient people

Perhaps one of the most important traits that separate resilient people from non resilient people, is their ability to focus on the positive and eliminate negative thoughts. This also means thinking about your achievements and not getting hung up on past failures. The thought of failing often paralyzes people, preventing them from reaching their goals. By focusing on your past achievements, and the potential benefits of a decision you are trying to reach, you are not letting negative thoughts and emotions hold you back.

Ultimately the traits listed here are about attitude and personality. By practicing a positive outlook regardless of the situation you are in, you will be able to accept changes with a smile and move on to achieving your goals.

Thom Torode is an Executive & Business Coach based in New Jersey. He has owned multiple different types of businesses and is currently the Managing Director for Sunrise Business Advisors.  Additionally Thom is a Director Consultant in the middle NJ region of BNI. When not helping business owners and their teams create the business and lives they want and need, he can be found following his kids activities.

Inspiring Greatness…Developing Success