Successful Franchise Leadership

What does it take to be successful in franchise leadership?

Despite your best efforts, your franchise may be struggling unsuccessfully to keep pace with others in the corporation. Insufficient sales performance, employee attrition, and organizational deficiencies can, of course, seriously impact growth and drive your operation to the bottom of the franchisees’ metrics chart.

Word cloud illustration franchise related

Franchise Coaching for Successful Franchise Leadership

Your corporation’s franchise development experts most likely approved your site selection due to comprehensive demographic data that indicates yours is a sound business environment. Therefore, you should probably start by assessing your franchise management method. Seek guidance from an outside management specialist, if necessary, to identify needed improvements and to most quickly develop your leadership skills to the level of your company’s most successful franchisees.


Presumably, your site receives products through a standard supply chain and/or other suppliers approved by the corporation. So, your product quality is likely consistent with that of the company’s other franchise units. If so, your consultant’s emphasis will probably center on potential issues in sales and customer service quality. An experienced consultant will evaluate your sales and service processes including lead nurturing systems, repairs and replacements, and customer satisfaction surveys, and will monitor your sales and service employees as they work with your customers to pinpoint issues impacting customer relationships.


During the franchise discovery process, opportunities were probably arranged for you to interview some of the company’s experienced franchisees. If not, you should urgently call for these meetings and take full advantage of learning what others are doing well, especially in areas of operations in which you’ve identified weaknesses at your site. Of course, in extreme cases of low performance, advice from fellow franchisees or in-house franchisee training staff may only produce limited results. You and your team may need much more advanced support to achieve the strength of skills necessary to duplicate the success of your company’s best performing franchises.


Your corporation’s franchise development staff probably spent abundant time with you and your new staff during the start-up phase providing franchise leadership training for you, your management staff, and your sales and service teams. A franchise management consultant will evaluate current performance by each team at your site and work with you to raise the value of these functions to your business.


In a previous article I described what being a visionary leader is.

Demonstrate your purpose to build successful professional relationships with all who rely on the success of your business—customers, staff, your community, and your larger franchise organization. Your corporation has likely optimized your all-important web interface. So, focus on increasing external promotional efforts, and improve

Franchise Leadership

Franchise Leadership

systems for marketing to current customers. Make a positive working environment and commitment to excellence the priorities. After all, management’s attitudes tend to translate into customer service employees’ attitudes. Strive to inspire customers’ confidence and generate employees’ excitement about the business as your preferred method for building your brand! If you have determined that it’s time to turn to a business management expert specializing in working with franchises to coach you through to stable success, contact Sunrise Business Advisors for a complimentary Business Assessment Review (B-A-R).

Thom Torode is a NJ based Business & Franchise Coach.

He has owned over 5 different businesses and is currently the Managing Director for Sunrise Business Advisors. Thom’s expertise includes working with those business owners who have getting them unstuck and back in growth mode. Additionally Thom works with both franchisees and franchisors in helping them develop their leadership. Thom is also Director Consultant with BNI. When not helping business owners and their teams create the business and lives they want and need, he can be found following his kids activities.

The Key to Being a Great Visionary Leader

There are a variety of leadership skills out there, but visionary leaders are individuals who often receive the most success out of the endeavors.

Leadership Compass

Visionary Leader

These individuals can create and maintain a vision of a business and or organization that has not yet been created. This vision provides the owner with the will to work hard to achieve their goals, the passion to bring their vision to life, the creativity to adapt as times and technology advance, and the communication skills necessary to inspire their team and workforce to greatness.

Many people attempt to separate the creative process from the intellectual, but to be a truly great visionary leader, one must be able to think with both hemispheres of the brain. In order to effectively bring your creative ideas to life, one has to have the skills to apply this creative process to their whole organization. This individual will need the skills to bridge the creative with the intellectual while clearly articulating the value in their vision and empowering others to bring this idea to life. Having one or more of these skills allows the visionary leader to go after their creative endeavors in the most cost-efficient way.

While many tasks of the business process can be automated or delegated to other individuals, creativity cannot. These individuals are generally very charismatic and magnetic, providing them with the ability to manifest a vision, and delegate pieces of that vision to others. The goal of the visionary leader is to achieve company-wide adoption by planting the seed of an idea in the hearts and minds of others and watching the seed grow . This allows the visionary leader to hold on to the true picture without getting bogged down and losing their creative process. To do so, the visionary leader may set up an organizational structure or improve company hierarchy to ensure their vision is attainable.

Visionary leaders have a great talent for bringing out the best of people, and handling even the most challenging situations with grace and ease. This talent encourages all team members to rise up with a desire to pursue this vision and see it to fruition.

So how does one become a visionary leader? First you must begin to think like a leader. Practice visualizing and achieving goals in all areas of your life. Practice getting others excited about your vision and making them feel as though they are a part of something bigger and better.

It is also important to practice key leadership traits. Good leaders are:

Optimistic: Try to always look on the bright side of things, people should think of you as “that person who is never upset.”

Acceptance of Personal Responsibility: A good leader will not lay blame on others, complain or say “that isn’t my job” a great leader takes responsibility and performs a task to the best of their abilities.

Integrity: Having a strong since of integrity will earn the respect and admiration of others. Always tell the truth, and ensure you stick to a good sense of ethics and morals in all business dealings.

Communication Skills: Learn to enthusiastically communicate your thoughts and ideas. This shows confidence, and energy is infectious – which helps get others on board.

In the end, it does take a certain skill-set to be a visionary leader, but one does not have to be born with these skills. Keeping an open mind, and open heart and practicing good leadership skills in your daily life will naturally pave the way to becoming a visionary leader.

Sunrise Business Advisors is currently offering a limited number of Leadership Assessment Reviews, call 862-219-6890 now to schedule your review.

Thom Torode is an Executive & Business Coach based in New Jersey. He has owned multiple different types of businesses and is currently the Managing Director for Sunrise Business Advisors.  Additionally, Thom is a Director Consultant in the middle NJ region of BNI. When not helping business owners and their teams create the business and lives they want and need, he can be found following his kids activities.

Inspiring Greatness…Developing Success


Stress Management Techniques for the Small Business Owner

Owning a small business comes with lots of perks…your own hours, being your own boss, and building something meaningful to you.

However, the work of managing and running a small business is also an incredibly stressful endeavor.  While stress is understandable, it’s important for your health to reduce tension and anxiety.   Neglecting  stress management and not taking care of yourself can cause health issues, which will prevent you from performing at your optimum level.


The first step in managing stress is identifying the triggers that cause anxiety to occur.  By eliminating or cutting back on these situations, you will feel more calm and relaxed throughout the day.  For example, does a particular task, such as accounting, bother you?  Hiring an account will leave you with more time to manage other parts of the business, and relieve  the stress associated with managing finances.


Ensuring that you are healthy, both mentally and physically will also reduce your daily stress. It’s important to learn these stress management techniques:

  • Get a good night’s sleep each night.
  • Focus on the positive – use simple mindset shifts for success.
  • Eat healthy, avoid greasy meals such as fast food.
  • Stay hydrated by maintaining adequate water intake.
  • Meditate and practice breathing exercises throughout the day.
  • Take vitamins and nutritional supplements, such as fish oil.
  • Relieve built up tension through exercise.
  • Keep your work environment well organized and clean.
  • Take a break from the electronic world.  Avoid your computer, tablet, smart-phone and TV and go get some fresh air.

In the end, remember that while stress is a normal part of running a business, it’s important to understand where the stress comes from.  Many entrepreneurs are too hard on themselves, constantly comparing their success to the success of others.  This may stem from fear of failure.  These emotions are healthy and normal, but ultimately cause unnecessary stress and anxiety.  Take it easy on yourself, laugh, and appreciate where you are and where you are going.  You’ve worked hard on starting up a business – it’s time to congratulate yourself.  


Thom Torode is a Morris County based Executive & Business Coach. He has owned over 5 different businesses and is also a licensed facilitator and co-principal for Elevate Your Leaders in NJ. When not helping business owners and their teams create the business and lives they want and need, he can be found following his kids activities.

Sunrise Business Advisors can be reached at 862-219-6890 or



How Sharp Are Your Leadership Skills?

The effectiveness of leadership skills in any team or organization plays a critical role in the levels of success and harmony that can be achieved.

Leadership Skills Compass

Leadership Compass

Take this Self-Assessment to determine whether your leadership skills have been sharpened to a keen edge.

1. I’ve become more comfortable delegating tasks and managing the performance of others than doing things myself.

2. Before committing to a decision, I ask myself if it will serve my purpose. I say “No” to requests for my time and attention that are not aligned with my purpose.

3. Coworkers and those who report directly to me trust me and my effectiveness as a leader.

4. I successfully enroll others in my vision and influence their behavior at work.

5. It’s less what I say and more what I do that affects how others perceive my leadership ability, so I make sure to “walk my talk.”

6. It can be daunting to confront the issues, obstacles and people that block success. But in doing so, I model courage, persistence and a can-do attitude.

7. I hold myself accountable for my actions and the actions of my team/department. I don’t make excuses.

8. I will not be able to please everyone; leadership is not a popularity contest.

9. I view problems as opportunities to excel. In fact, I focus on the opportunities in every problem. A positive attitude can make a project or objective

10. I seek opportunities for education and skills enhancement, as I want to continuously grow my abilities.

11. Everything in my organization/department/team, both good and bad, is a reflection of my leadership. If things need to change, I need to change first.

12. I don’t avoid difficult conversations with those who are not performing to my standards.

13. I plan meetings to keep them short and effective.

Leadership Dart board

Sharp Leadership

14. I treat others how I want to be treated, with respect and dignity; this includes praising in public but expressing displeasure in private.

15. I am open to new suggestions and receptive to bad news.

16. I don’t hog credit and kudos but attribute them freely to my team.

17. I regularly communicate mission and vision face-to-face to my team.

Are you being seen as a Leader

Are you being seen as a Leader

If you answered true to 10 or more statements, keep up the good work! You have developed strong leadership skills.  If fewer, you may wish to hone your leadership skills with a coach.

Contact Sunrise Business Advisors for your complimentary Leadership Excellence Assessment Preview (LEAP). Thom Torode is a Morris County based Executive & Business Coach. He has owned over 5 different businesses and is also a licensed facilitator and co-principal for Elevate Your Leaders in NJ. When not helping business owners and their teams create the business and lives they want and need, he can be found following his kids activities.

Sunrise Business Advisors can be reached at 862-219-6890 or

Author’s content used under license, ©  Claire Communications

Full Speed Ahead with Yes for 2014

Full Speed Ahead  with Yes for 2014

Would you like to start next year with more yes’s?  Full Speed Ahead with Yes for 2014.  With 2014 just around the corner imagine and visualize what this year would have been like if all you did was change your wording slightly?

Full Steam Ahead with YES for 2014

Full Steam Ahead with YES for 2014

Nothing zaps a great idea faster than “Yes, but….” You might as well say “No.”

It’s not just about semantics. In fact, “Yes, but” may be the No. 1 phrase for killing personal hope, putting great ideas on ice and threatening innovation in organizations.

Take Jonah, for example. Jonah is a senior manager in the real estate division of a large financial services company when he learns of an open position in the company’s prestigious new-product research team. He’s been successful in the real estate division, but never really fulfilled. What he really loves is the charge he gets brainstorming new ideas and researching their viability.

Jonah is excited to apply for the position—initially, then during a conversation with a friend, he says, “Yeah, I’d be great for that team, but you have to know someone to get named.” After the call, he finds himself increasingly discouraged.

Will he get the position? At this rate, he won’t even apply.

Luckily, Jonah’s coach points out his self-defeating self-talk and suggests a simple fix.

“Yeah,” Jonah says again, “I’d be great, and it’s hard to get on the new-products team if you don’t know someone, but I’m going to give it a shot.” Catching himself again, he says, “And I’m going to give it a shot.”

He works hard on his résumé, even proposes a potential product line for the team to consider, and shows up impeccably for his interview. Jonah doesn’t get the position, and that’s okay because in the process he’s become clearer about his career goals. He’s inspired to take some classes and to develop his network of contacts, thus making his success more likely in the future.

And Thinking

And is powerful. And unites opposites, opens up opportunity, creates possibilities that weren’t evident before. Couple and with yes, and you have a winning combination. Here are a few more examples.

 Yes, and opens up possibility.

Yes, I wake up many mornings with ideas for new inventions, but I’m an accountant. I can’t quit my job.

Yes, I have lots of ideas for inventions, and as an accountant I’ve handled my money well. Next month I’m building a prototype of my most promising idea.

Yes, and invites cooperation.

Yes, I’d love to telecommute, but my boss doesn’t trust anyone and would never go for it.

Yes, I’d love to work from home, and my boss has trouble trusting his employees. I’ll develop a proposal showing him the benefits of telecommuting and suggest that we try it for a month.

Yes, and encourages creativity.

Yeah, I’d love to live here, but you have to be rich to buy a house in this market.

Yeah, I want to live here, and the market is challenging. So I’m seeking unconventional opportunities as I improve my finances.

Try it on. Every time you hear yourself say, “Yes, but,” change it to “yes, and.” In that moment, you’re breaking the habit of closed thinking. The more you do it, the more open your thinking will become. As with any habit, it takes time to break. And it’s worth it.

Full Speed Ahead with YES for 2014! Be stronger for leadership Morris.

iStock_000017440933Small YES

To your success,


Sunrise Business Advisors is a Morris County based coaching, mentoring and leadership development firm.  They are also licensed facilitator for Elevate Your Leaders.  They may be reached at 862-219-6890

Thom Torode is also an expert executive coach listed on Pazoo.  For more information and to view some of Thom’s other articles go to:

Author’s content used under license, © 2008 Claire Communications